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Academic Staff

Dr. Catherine Rossiter

Catherine Rossiter joined Dun Laoghaire Institute of Art, Design and Technology (IADT) in 2003. She lectures in Services Marketing and Business Research Methods. Her research interests include Dramaturgy, Services as theatre, nonverbal communication, Front of house staff training, student motivation and how entrepreneurs use marketing techniques.

Publications

Year
Chair of the Special Interest Group in Education for the Irish Academy of Management2011-2012
Presented Papers at the Irish Academy of Management2003-2011
Academy of Marketing paper presented on First Year Education Experience2011

  
Research

Ongoing research on aspects of third level students' educational experience. Currently researching work placement in Degree programmes


View LinkedIn Profile

Overview

  • Department: Entrepreneurship
  • Job Title: Lecturer in Marketing
  • Academic Qualifications: PhD (services Marketing), Graduate Diploma in Third Level Learning & Teaching (Dublin Institute of Technology), Graduate Diploma in Business to Business Marketing, BA (International) Spanish & History
  • Area of Expertise Services Marketing, Marketing Research, Nonverbal Communication
  • Academic History:Lecturer in Marketing, Services Marketing and Business Research Methods. Erasmus Co-Ordinator for the Faculty of Enterprise

Contact Details

  • Phone: 35312394987
  • Email: catherine.rossiter@iadt.ie

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