Year 1
- Introduction to Management
- Intro to Digital Marketing
- Learning for Business
- Data Analysis
- Web Applications
- Entrepreneurship
- Accounting Fundamentals
This 3-year business degree explores the fundamentals of business and the fusion of business with digital technology.
All businesses, regardless of the sector in which they operate, are impacted by digital technology, and for many businesses, with digital technology at their core, there is a demand for graduates who combine digital excellence with strong business acumen.
This degree equips graduates for the changing business world and is designed to develop an agile set of future-facing responsive skills. Specifically, graduates will act as the link/ bridge between the
technology developers and clients and users.
This course will create graduates who understand the digital technology
underpinning business and have the communication skills and are business savvy to move seamlessly between key stakeholders in digital businesses.
Business Development, Customer Relationship Management, Client Services, Digital Business Analysts, Digital Sales Managers.
Graduate programmes across multiple sectors.
Postgraduate opportunities exist at Master’s level in Ireland
and abroad.