IADT welcomes plan for the future of Ireland’s Digital Creative Industries
The Roadmap for the Digital Creative Industries will define the creative industries in Ireland as industries and occupations which utilise creativity as a means to deliver commercial success and employment.
David Smith, President said “I look forward to supporting the roadmap outlined here through our ambitious activities and programmes in IADT Dún Laoghaire, FilmEU – European University and the Creative Futures Academy and invite colleagues across all sectors included here to actively engage with the Roadmap”.
The industries defined in the Roadmap encompasses a wide range of sectors, and is expected to concentrate efforts on:
- design-based (i.e., industrial design, product design, web design and visual communications, UI/UX (User-interface/User-experience) design and software design, service design, and strategic design),
- digital creative (i.e., games sector, and the post-production/visual effects (VFX) which supports the audio-visual sector, but is also an export service in its own right), and
- content creation industries (i.e., advertising and brand development, but also including new content for commercial social media uses, online distribution and mobile applications (‘apps’) as well as content for new platforms such as AR/VR/XR Augmented Reality / Virtual Reality / Mixed Reality).
“Across Europe the creative industries are increasingly seen as a catalyst in the digital and green transition, inspiring new applications for technologies through co-creation and art-based innovation. The publication of this Roadmap is clear recognition of the crucial importance of the digital creative industries for Ireland’s competitiveness in the future economy”. Minister Catherine Martin, T.D.